“NCM transformed what could have been a logistical nightmare into a remarkably seamless experience.
“Their ability to clear 300 gym assets in under three weeks while doubling what we expected to achieve was nothing short of exceptional.
“From their targeted marketing approach to their meticulous coordination, NCM didn't just meet our expectations - they completely exceeded them.”
When Core Health & Fitness needed to clear the Leeds-based COACH Gym of 300 redundant gym assets within a challenging timeframe, the NCM team stepped up and delivered an end-to-end asset disposal solution that not only met stringent logistical deadlines but exceeded financial expectations.
> Achieve the highest return on investment for our client, Core Health & Fitness
> Provide an end-to-end auction solution with a single point of contact
> Efficiently clear the building within required timeframes to meet strict deadlines
> Support local and regional communities and organisations
> Create social, environmental and economic benefits by reusing the gym’s redundant equipment
The NCM team rapidly assembled a comprehensive auction catalogue showcasing 300 redundant gym assets, working against a strict deadline for complete building clearance. Due to these time constraints, our marketing team had limited opportunity to promote these items to potential buyers.
However, the auction proceeded as scheduled and achieved strong results despite the restricted timeframe. Our dedicated customer service and operations teams efficiently coordinated the subsequent collection process.
The entire process, from initial site visit to buyer collection, was completed in under three weeks, showcasing our team's exceptional adaptability and unwavering commitment to maximising value throughout an accelerated auction cycle.
Our highly targeted promotional campaign leveraged several digital channels, including paid social media (Facebook, Instagram, and TikTok) and direct email marketing. This comprehensive approach delivered strong marketing results for the auction:
Impressions = 290,000
Ad Reach = 162,000
The sale was hosted on multiple auction platforms to maximise bidder reach throughout the UK. It was successful and generated more than 100% of the expected revenue, significantly exceeding our client’s expectations.
If your gym needs to dispose of surplus or unused equipment, we provide comprehensive end-to-end site clearance services. Our specialist team develops tailored approaches designed to support your specific objectives.
Whether you're upgrading your equipment lineup, renovating your space, or closing a location, we guarantee a seamless transition with minimal disruption to your operations.
